The Solution

You have the burning questions. Demand IQ has your answers.

Is now the right time to launch the project, or should I hold three more weeks?
How should I launch my project to maximize absorption and pricing?
Is my sales team targeting the right buyers?
How do I continuously adapt to market signals to maximize sales and revenue?

DemandIQ is built to answer these questions live, using real market data instead of relying on old broker decks.

Demand Index

Live · Hourly

AI-composite score (0–100) across 16 Dubai districts, updated every hour. Combines DLD transaction velocity, portal enquiries, off-plan absorption, and macro indicators into a single launch-readiness number.

→ Know exactly when the market is ready for your launch and when to hold.

District demand scores · Live

Creek Harbour

Downtown

Expo City

Business Bay

Districts scored

<1h

Refresh rate

Data signals

Competitive Scanner

Daily · 3 km

Every active, off-plan and upcoming project within 3 km of your site asking rates, absorption velocity, units remaining, delivery dates, and nationality mix. Updated daily from RERA + portal feeds. 14 projects tracked in real time.

→ Track competitor launches, promotions, and inventory movements. Detect threats before they drain your demand.

Competitive scanner · 14 projects tracked · 3 km radius

Sobha One – Tower A

Sobha Realty · 24 / 620 left · Q4 2026

2,480 AED

9.2 u/wk ▲

THREAT

Emaar Harbour Gate

Emaar Properties · 82 / 480 left · Q2 2026

2,310 AED

7.8 u/wk ▲

THREAT

Binghatti Emerald

Binghatti Dev. · 148 / 320 left · Q3 2026

1,980 AED

6.4 u/wk

PEER

Damac Bay by Cavalli

Damac Properties · 211 / 460 left · Q1 2027

3,640 AED

4.1 u/wk

LUXURY

Ellington Beach House

Ellington Prop. · 90 / 190 left · RTD

3,290 AED

3.8 u/wk

LUXURY

Pricing Engine

AI · Live

Price-elasticity model calibrated on 11 comparable launches. Input your unit mix and get absorption velocity at each price point, plus the AI-recommended rate to maximise revenue per selling-day with projected total revenue per scenario.

→ Walk into your pricing committee with a data-backed recommended rate and revenue forecast not a gut feel or a stale report range.

Dynamic pricing engine · Creek Shores 2BR · Calibrated on 11 comps

Competitive undercut

1,850

−18.9% · 10.4 u/wk · sold in 9 mo

                      REVENUE: AED 1.34B
                    

★ Recommended

2,150

−5.7% · 6.8 u/wk · sold in 14 mo

MAX REV

                      REVENUE: AED 1.56B
                    

Premium position

2,450

+7.5% · 3.1 u/wk · sold in 29 mo

                      REVENUE: AED 1.48B · hold risk
                    

AED 2,150

Rec. rate / sqft

1.56B

Max projected revenue

Comparable launches

ONE live dashboard. FOUR decisions made easier.

DemandIQ- your desired research team watching the market for you, every hour, so that every pricing decision you make is backed by data, not instinct.

Your project's demand index live

We load your developer and project from our catalogue and show the live Demand Index, district comparison, and trend vs last quarter.

Competitive heatmap within 3 km

See every competitor project velocity, rates, units left, and delivery sorted by threat level to your launch.

AI-recommended launch rate

Walk away with a recommended price per sqft, absorption forecast, and scenario comparison ready for your pricing committee.

Buyer nationality breakdown

See which nationalities are buying in your micro-market today, what they want, and what payment plan converts best.

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Launch your Dubai projects at the right price. Sell Faster. Boost Revenue

ONE live dashboard. FOUR decisions made easier.